Ignition: The Launch Module Media Blog
ACCELERATION, GROWTH, STRATEGY
Where we discuss persuasive media for business. Storytelling. Pitching for capital. Sales. Strategy.
Out of the trenches of an evolving, adapting, agile media agency, we report our insights. Time-tested methods of presentation, to cutting-edge tech. On the Web, in the boardroom. Learn how successful brandings, investor presentations, pitch decks, venture capital raises, acquisitions, and exits happen. As communication in business and beyond accelerates, we question the how, the where, the why.
Startup Pitch Decks That Get Funding
Work example 1: Tech startup investor pitch deck and demo Nooq is a dynamic, fast developing, tech startup based in Scotland. The first team communications app of its kind, Nooq is a visual communication platform that cuts through the noise. Creating graphic heat maps...
Forbes CMO Study – Presentations and Marketing Influence
Forbes and Appinions Top 50 CMOs Report PROJECT TYPE | Presentations design, Web infographics Forbes and Appinions — in their CMO Influence Study — analyzed the top 500 companies from the Forbes Global 2000 Biggest Public Companies list to determine the most...
Gary Vaynerchuk: What Entrepreneurs Should Know Before Pitching
Gary Vaynerchuk is a serial entrepreneur and chairman of VaynerX. He holds dozens of startup competitions every year including the WeWork Creator Global event in Los Angeles. He sat down with Forbes magazine to give an insiders perspective on keys and trends to help...
14 Steps to Take the ‘No Thanks’ out of Your Investor Pitch
'No Thanks' is the most common result of venture capital meetings Sucks but it's true. VCs are a lot like pro sports clubs. It costs them little to check out schools (incubators), sports camps (tech conferences), and the old fashioned newspaper. It's in their interest...
CAVU Venture Partners $160mm Fund Flying High with ‘Smart Money’ on CPG Startups
Launch Module Media Client CAVU Ventures have accelerated from concept to cruising altitude with clear skies ahead. The Launch Module team produced an investor presentation for the CAVU Venture Partners $160mm fund in 2015 and we are amped to see these Consumer...
Presentations are changing — but it’s not about software | Part 2 of 2
*Update -- This Article was featured in LinkedIn's Public Speaking and Presenting Channel Communicating with other tribes Something I’ve learned from a Web and SEO expert is that people don’t read Websites anymore. Only Google reads Websites. People bounce on and off...
Presentations are changing — but it’s not about software | Part 1 of 2
*Update -- This Article was featured in LinkedIn's Public Speaking and Presenting Channel Am I alone in noticing that we as a culture appear to be reverting to communicating like cave dwellers? When I see operating system icons overlaid in my mind on ancient stone, am...
Inktank: Driving valuation with brand equity and community
When we started working for Inktank, they told us they wanted to be the Red Hat of storage. Now, as it turns out, they are the storage of Red Hat, and that's just as good. In Summer of 2013, Inktank was a dynamic young startup with an expensive suite of branded...
Why your startup’s pitch deck isn’t ready for prime time
When it comes to finding willing investors, nothing matters as much as the presentation, or 'pitch.' The business idea, the investment options, the market, and the story behind the company are important. But how the information is presented and what the potential...
The Art of Storytelling in a Presentation
What is easier for you to remember -- A list of statistics and facts that tell why a particular business will be a worthwhile investment? Or one or two stories of the company helping people and showing promising signs of growth? Chances are, it would be the latter....
Making presentations personal – Engaging across audience learning styles
Psychologists over the years have theorized that everyone has different strengths when it comes to learning and mastering new material. Some people might excel when they read something or see images. Other people prefer to listen to content. The VARK method offers...
PowerPoint is still top choice for investor decks
When startups sit down to create a presentation, it feels as though many of them spend more time debating the application or platform they are going to use for the slideshow than they do preparing the actual material. This is one of those times when having too many...
Introducing your Bank or Fund with a Well-Designed Pitch Book?
DEVELOPING BANKING PITCH BOOKS This week at Launch Module Media, we've been hired to develop and upgrade, for an investment group and a hedge fund, short (south of 20 slides) PowerPoint presentations (generally known in banking as 'Pitch Books,' or, when I worked for...