Ignition: The Launch Module Media blog


Where we discuss persuasive media for business. Storytelling. Software. Strategy. Platforms.

Out of the trenches of an evolving, adapting, agile media agency, we report our insights. Time-tested methods of presentation, to cutting-edge tech. On the Web, in the boardroom. Learn how successful brandings, investor presentations, pitch decks, venture capital raises, acquisitions, and exits happen. As communication in business and beyond accelerates, we question the how, the where, the why.

Twitter 10, crowds, and finding your own voice

Twitter was founded March 21, 2006. I watched it pass by for almost 10 years before I picked it up. I never doubted it would be popular. I just wanted nothing to do with it. Heartfelt 140-character obituaries. Check-ins at the coffee shop, the mall, the movies. It...

So what is Anchor? What could this be?

Thanks to Gary Vaynerchuk, I am beginning to grok social media. For the first time, I’ve gotten onboard a platform in its infancy. So let’s see. Following is a direct transcription of my first Anchor ‘Wave,’ no cuts, no edits, no nada. So, what do we have here? What...

The Art of Storytelling in a Presentation

What is easier for you to remember -- A list of statistics and facts that tell why a particular business will be a worthwhile investment? Or one or two stories of the company helping people and showing promising signs of growth? Chances are, it would be the latter....

PowerPoint is still top choice for investor decks

When startups sit down to create a presentation, it feels as though many of them spend more time debating the application or platform they are going to use for the slideshow than they do preparing the actual material. This is one of those times when having too many...

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